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Alice E. Marwick, PhD (she/her) is the Director of Research at the Data & Society Research Institute, a Research Associate Professor of Communication and Senior Faculty Researcher at the Center for Information, Technology and Public Life, which she co-founded, at the University of North Carolina, Chapel Hill.

Alice studies the social and cultural implications of social media technologies, and is best known for her work on media manipulation and disinformation online; micro-celebrity; online privacy; and context collapse. She is currently researching how people come to believe fringe, conspiratorial, and far-right points of view on social platforms. Her most recent book, The Private is Political: Networked Privacy and Social Media, was published by Yale University Press in May 2023. (Full bio)